Knowledge through study, action through knowledge: a useful support for all the members.
This area is in charge for monitoring and analyzing activities of the markets, with the aim to provide members with information and statistics reports.
- It carries out periodical monitoring activities of the main macro-economic indicators (production, consumption, foreign trade) and other elements and data of interest for the business managements of the associated enterprises.
- It cooperates with national (Confindustria – Confederation of Italian Industries; Istat - Italian Institute for Statistics, Ismea – Italian Services Institute for the Agri-food Market) and international bodies in marketing analyses - in Italy as well as in a global perspective.
- It collaborates with important research institutes, providing periodical information on the national selling performances of the market's large scale retailing system, according to the Association's product categories.
- It is responsible for the yearly "Economic Trend of the Sector" publication, a statistical key source of the Association for dealing with international institutions and Community.